This book is written for craftsmen, including the positioning of craftsmen, original design of handmade works, photo promotion of handmade works, business model of craftsmen and methods of establishing personal brands. The purpose of this book is to help craftsmen of all categories, from freedom of handmade techniques to freedom of creativity, freedom of realization, and finally freedom of life. Combining his 8 years of handmade entrepreneurial experience, the author summarizes effective methods suitable for explosive growth of craftsmen's abilities in all dimensions. Whether you are a handmade enthusiast, a handmade sideline practitioner, or a full-time craftsman, you can improve your cognition, gain psychological energy and practical dry goods through this book.
本书是一本写给手艺人的图书, 内容包括手艺人定位、手作原创设计、手作拍照宣传, 手艺人商业模式和个人品牌创立的方法等。本书的目的是帮助各个类目的手艺人, 从手作技术自由到创意自由、变现自由, 最后达到整个人生自由。作者结合自己8年的手作创业经历, 总结出适合手艺人各个维度能力爆发式增长的有效方法。无论是手工爱好者、手作副业从业者, 还是全职手艺人, 都能通过本书提升认知, 获得心理能量和实用干货。
本书是一本写给手艺人的图书, 内容包括手艺人定位、手作原创设计、手作拍照宣传, 手艺人商业模式和个人品牌创立的方法等。本书的目的是帮助各个类目的手艺人, 从手作技术自由到创意自由、变现自由, 最后达到整个人生自由。作者结合自己8年的手作创业经历, 总结出适合手艺人各个维度能力爆发式增长的有效方法。无论是手工爱好者、手作副业从业者, 还是全职手艺人, 都能通过本书提升认知, 获得心理能量和实用干货。
