Based on the author's real-life experience from bartender to founder of a multinational restaurant group, this book uses in-depth reviews of key decisions made during the development of brands such as Brownstone, Thai Lion, Guibajiao, and Huafengzang as its core value. It tells the story of how to apply the wisdom of "winning before fighting" and "maintaining the right path while employing unconventional tactics" from Sun Tzu's Art of War to make the right strategic choices in fierce business competition. The book is titled "The Art of War for Entrepreneurs: Seven Winning Strategies." It covers key battles throughout the entire entrepreneurial cycle, including locking in direction, strategic thinking, upholding the right path while innovating, building an organization, crisis management, and seizing opportunities. It provides entrepreneurs and all readers facing important life choices with a set of battle-tested strategic frameworks and action guidelines.
本书以作者从调酒师入行餐饮到创立跨国餐饮集团的真实经历为叙事基础，以布朗石、泰狮、桂芭蕉、花风藏等品牌发展过程中关键决策的深度复盘为价值主线，讲述在激烈的商业竞争中如何运用《孙子兵法》“先胜后战”“守正出奇”等智慧，从而做出正确战略选择的“创业兵法·致胜七式”，内容涵盖锁定方向、战略思考、守正创新、组织打造、危机应对、取势明道等创业全周期关键战役，为创业者乃至所有面临人生重要选择的读者，提供一套经过实战检验的战略框架与行动准则。
本书以作者从调酒师入行餐饮到创立跨国餐饮集团的真实经历为叙事基础，以布朗石、泰狮、桂芭蕉、花风藏等品牌发展过程中关键决策的深度复盘为价值主线，讲述在激烈的商业竞争中如何运用《孙子兵法》“先胜后战”“守正出奇”等智慧，从而做出正确战略选择的“创业兵法·致胜七式”，内容涵盖锁定方向、战略思考、守正创新、组织打造、危机应对、取势明道等创业全周期关键战役，为创业者乃至所有面临人生重要选择的读者，提供一套经过实战检验的战略框架与行动准则。
